“Ping pong in the yard” is a great opportunity for every city man to try his hand at sport without leaving the yard. This kind of activity is very useful for both physical and mental health which is important for today. Everyone will able to pump their agility and speed here, and also learn new techniques in sports. Don’t worry, we will come to every yard!
Ping pong trains your mind to focus and choose quick decisions based on the actions of the opponent. The concept of the project is designed not only for the sports development of people, but also for communication berween them, because ping pong competitons are held in courtyards and neighbors will become closer than before. What is important, ping pong can be played by people of all ages, it assumes a minimum risk of injury.
The basis for the transmission of a dynamic ping pong game are tables and ball trajectories from different angles. The color of the table was not chosen by chance, because blue is the base color in table tennis. Moreover, a table of this color on the graphic elements of the identity can not be confused with any other sports markings. The logo also participates in the information of the visual image of ping pong. The circular forms a table tennis ball.
What is noteworthy is that the series can be endless because you can find new unexpected ball trajectories and table corners. This sets the stage for the creation of a full-scale project in support of sports development of the population.
- Agency/Creative: Arina Khramova
- Article Title: Ping Pong In The Yard Student Concept
- Organisation/Entity: Student
- Project Type: Identity
- Project Status: Non Published
- Agency/Creative Country: Russia
- Agency/Creative City: HSE Art & Design School
- Market Region: Europe
- Project Deliverables: Brand Identity, Poster Design
- Industry: Non-Profit
- Keywords: HSE Art & Design School, Leonid Slavin, Evgeny Kashirin, Identity
Educational Institution: HSE Art & Design School
Educator's Name: Leonid Slavin
Educator's Name: Evgeny Kashirin