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Percon Brand Identity Redesign

Percon Brand Identity Redesign

Since its foundation in 1984 Percon designs, develops, manufactures, and sells high-quality cable especially focused on broadcast, telecom, multimedia, and big installations. Percon is steadily expanding its offer and service thanks to a team consisting of professionals committed to offering customer-oriented solutions and specific assistance to face up to any customer´s requirement in the technological, sales, marketing, and logistic fields. Percon is a certified company. Its quality commitment guarantees that all the products pass strict quality control tests during the fabrication process. Besides, even more, meticulous quality tests are carried out in our engineering department that enables us to fully guarantee the cables supplied including a detailed report of the tests ( attenuation, capacity, impedance, crosstalk, etc ). Percon is present in several countries around the world, participating in important international events such as the soccer world cup in Sudafrica.

The company’s mission is to create reliable, high-quality, cables. The company’s goal is to become the most reliable cable manufacturer in Spain.

The main task in the design of the identity was to create a visual language that conveys the feelings of a brand that values quality and reliability, which will later be used in the creation of all types of media.

When designing the brand, we wanted to give them the strength and importance that they have earned as a company. We were inspired by their process and problem-solving skills to create a brand that reflected their success.

Overall, the rebrand sets Percon as the partner you trust to make your Telecom dreams come true

CREDIT

  • Agency/Creative: Sky Co.
  • Article Title: Percon Brand Identity Redesign
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Nigeria
  • Agency/Creative City: Kaduna
  • Market Region: Europe
  • Project Deliverables: Brand Design, Brand Identity, Brand Mark, Brand Redesign, Branding, Design, Graphic Design, Logo Design
  • Industry: Mass Media
  • Keywords: Cables, Network, Television, broadscast

  • Credits:
    Designer: Muhammad Abu Bakr

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