Generic selectors
Exact matches only
Search in title
Search in content
Search in posts
Search in pages

Pencil Studio Design the Brand Identity for Dog Hotel and Day Spa

Pencil Studio Design the Brand Identity for Dog Hotel and Day Spa

We have been working with Urban Mutts for a couple years helping them position their brand as UK’s first Dog Hotel and Day Spa, a destination 100% focussed on the wellbeing of dogs. The brand reflects the playful character dogs have, the ‘U’ becomes the dogs tongue, a sign of happiness and that the dog is relaxed, reflecting the effects of the business.

CREDIT

  • Design Agency: Pencil Studio
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Pencil Studio Design the Brand Identity for Dog Hotel and Day Spa
  • Brand / Project Name: Urban Mutts
  • External Design Credits: Creative Director - Luke Manning Designer - Tim Kirkman
  • Strategic Deliverables: Research / Insight, Tone of Voice
  • Design Deliverables: Brand Identity, Identity System, Branding, Brand Creation, Graphic Design
  • Service Brand Application: POS Display, Retail Design, Signage, Spatial Interior
  • Location: United Kingdom
  • Market Country: United Kingdom
  • Market Region: Europe
  • Project Keywords: Branding, Identity, Brand,
  • Industry Category: Retail

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0