There are no cookie cutters in great law. No molds. No ruts. No rubber stamps. The Law Offices of Shann M. Chaudhry, Esquire embraces the avant-garde, the creative, and the personal. Their unapologetically unorthodox brand accentuates the quirks and capabilities of each lawyer’s personality so that they can appreciate the uniqueness of their clients.

Parallel created a look and feel (complete with “spirit animals” for each staff member) that communicates their core beliefs in meticulous strategy, artisanal solutions, and joyous authenticity. As Shann Chaudhry (a well-heeled polar bear) says, “When we can loosen our tie or let down our hair, we open the door to meaningful conversations, honest relationships, and well-crafted solutions uniquely suited to each client.”

SMCESQ is a brand that is personal and empathetic with “you centered” messaging that makes each client feel seen and heard, regardless of the size of their portfolio. The visual style is just shy of over-the-top. We use classic imagery and expressive but un-cumbersome language that conveys a gift for strategy, innovation, and creativity.

About us: We are Parallel. Our name represents our belief that success is a direct result of people and ideas being in alignment: our team, our clients, our vendors, all working in sync alongside each other as partners towards a common goal. Our core passion is to help bring order, consistency, and creativity to the brands we work on.