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Packaging Design that Represents the Scents and Fragrances of the Grappa Before being Opened

Packaging Design that Represents the Scents and Fragrances of the Grappa Before being Opened

BasileADV – Grappa Antonelli

“Antonellis’ distillery is a prestigious reality that recovers the century-old tradition of marcs distillation. Antonellis grappa is a distinguishable and remarkable product thanks to its high quality and packaging. Its label, with the uncommon design and graphics, lets you imagine the scents and fragrances even before tasting the grappa. The copper evokes the alembics used to still grappa with a traditional and unchanged method: low temperature vapour to favor the extraction and selection of the best scents and most delicate fragrances.
To each mono-vine has been associated a colour, chosen to enhance grappa’s flavor and density.”

 

CREDIT

  • Agency/Creative: BasileADV
  • Article Title: Packaging Design that Represents the Scents and Fragrances of the Grappa Before being Opened
  • Organisation/Entity: Agency Commercial / Published
  • Project Type: Packaging
  • Agency/Creative Country: Italy
  • Market Region: Global
  • Format: Bottle
  • Substrate: Glass

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