The Life Drops range of products is composed of three serums providing intense treatment of facial skin and eyes. Bringing life back into the delicate area of the face, through a few drops. For these specialised serums, Boo Republic created a family of minimal, geometric illustrations in connection to their benefits. Conceptual illustrations connects directly to product assets and brand values. Gold foil is used in all of the designs, accentuating the transformations taking place through the product’s dedicated application. The white, black and gold palette emphasises the directness and efficiency of the brand and particularly this range of products. The very subtle, geometric pattern of the white relief paper used, gives the packaging a premium look and tactile feel and also sets the products apart from competition. The Hyaluronic Acid, included in Viodermin’s serum category, is a wondrous all-around product used for facial skin care. It regenerates skin, retains moisture, smoothes and fills deep wrinkles. The core design element for this product is both straightforward and effortless. The brand’s trademark curved frame, embossed through the product’s title, creating waves of curves, alluding to the product’s promises for plump and healthy skin – a nod to product’s benefits and hyaluronic acid key elements. Life Drops, literally bring back life to your skin and eyes – one drop at a time. A typographic, yet abstract and minimally illustrated packaging for the perfect skincare line to your beauty regime.