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Packaging Design for Vegan Cosmetics

Packaging Design for Vegan Cosmetics

Beautanic seeks to highlight and care for the beauty of women, with a vegan and natural choice of skin care products. They differ by the particular selection of their ingredients, without the use of preservatives or practices with animals. The aim was to emphasize the concept of nature in these products. Also, the watercolor illustrations of the ingredients and pastel colors that were included in the design reflected the brand’s minimalist and organic concept.

CREDIT

  • Design Agency: Daniela Barrio de Mendoza
  • Organisation/Project Type: Freelance, Published Commercial Design
  • Article Title: Packaging Design for Vegan Cosmetics
  • Brand / Project Name: Beautanic - Vegan Skincare
  • External Design Credits: Illustrator: Maria Boada
  • Strategic Deliverables: Product Architecture, Tone of Voice
  • Design Deliverables: Packaging Design, Illustration, Photography, Structural Design, Graphic Design, Art direction, Set design
  • Location: Peru
  • Market Country: Peru
  • Market Region: South America
  • Product Category: Health & Beauty
  • Consumer Packaging Format: Bottle, Box
  • Consumer Substrate / Material: Glass Bottle, Paper

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