Beautanic seeks to highlight and care for the beauty of women, with a vegan and natural choice of skin care products. They differ by the particular selection of their ingredients, without the use of preservatives or practices with animals. The aim was to emphasize the concept of nature in these products. Also, the watercolor illustrations of the ingredients and pastel colors that were included in the design reflected the brand’s minimalist and organic concept.
CREDIT
- Agency/Creative: Daniela Barrio de Mendoza
- Article Title: Packaging Design for Vegan Cosmetics
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Peru
- Market Region: South America
- Project Deliverables: Graphic Design, Illustration, Packaging Design, Photography, Product Architecture, Structural Design, Tone of Voice
- Format: Bottle, Box
- Substrate: Glass Bottle
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
