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Packaging Design for Nikolaou Family Hand-made Soaps

Packaging Design for Nikolaou Family Hand-made Soaps

ABC Design Communication – Nikolaou Family Soaps

Nikolaou Family produces its’ hand-made soap with traditional techniques, using extra virgin olive oil as the main ingredient.As a priority for the new packaging, it was the protection of the product from environmental conditions, as well as the impression of the purity of the soap’s production. Therefore, paper packaging was selected.Searching for an element that would characterize the product range, a group of characters was created, “the pure smiling angels”, who with their optimism and humorous mood, became the face of each product. The font that was selected, also hand-made and friendly, stresses the uniqueness and purity of the product.The packaging was created exclusively for Nikolaou Family soaps, and changes the image of the soap market.

CREDIT

  • Design Agency: ABC Design Communication
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Packaging Design for Nikolaou Family Hand-made Soaps
  • Brand / Project Name: Nikolaou Family Hand-made Soaps Project
  • Project Type: Consumer Brand Creation
  • Strategic Deliverables: Consumer Research / Insight, Consumer Brand Strategy
  • Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Brand Identity, Consumer Graphic Packaging Design
  • Location: Greece
  • Market Country: Multiple Countries
  • Market Region: Europe
  • Product Category: Health & Beauty
  • Consumer Packaging Format: Bag, Box
  • Consumer Substrate / Material: Pulp Paper

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