OPEN Total Brand Experience – PRIGAT Summer Serie
For the tropical summer flavors OPEN was asked to design new labels with a distinct visual language that would capture the Israeli summer spirit of vacation, going out, camping. We used bright background colors to help these limited edition bottles pop out on the shelves (displayed along side the regular flavours) and a unique, young and “instagram-y” design to each of the flavors.
CREDIT
- Agency/Creative: OPEN Total Brand Experience
- Article Title: Packaging Design for Limited Edition Summer Flavours
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Israel
- Market Region: Middle East
- Format: Bottle
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation