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Packaging Design Concept for Diet Coke Collectors Edition

Packaging Design Concept for Diet Coke Collectors Edition

BAJADA Designs – Diet Coke Collectors Edition

Diet Coke required a range of thematic pack concepts that drive collectability and are rooted in the four Diet Coke passion points; travel, beauty, fashion and music.

The packs were designed to be iconic stylish fashion pieces, showcased on shelf as jewels in the shopper aisle. Collectable bright, bold and beautiful accessories.

CREDIT

  • Agency/Creative: BAJADA Designs
  • Article Title: Packaging Design Concept for Diet Coke Collectors Edition
  • Organisation/Entity: Agency Concept, Non Published
  • Project Type: Packaging
  • Agency/Creative Country: Australia
  • Market Region: Europe
  • Format: Can
  • Substrate: Metal

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