One of the most important centre of Assyrian community; the 5th century Deyrulzafaran Monastery has started a branding process in order to meet the tourists with organic products grown in it’s own gardens. In this project, I wanted to exhibit the products and show the venue in a very simple graphical design manner for the visitors coming all around the world. I wanted the visitors realise very quickly what is inside the package so that I illustrate relevant icons, again in a very simple way to reach my goal.
CREDIT
- Agency/Creative: Kursat Unsal
- Article Title: Packaging and Branding Design for Dzafaran by Kursat Unsal
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Turkey
- Market Region: Europe
- Project Deliverables: Brand Architecture, Brand Strategy, Branding, Graphic Design, Packaging Design
- Format: Bag, Bottle, Jar, Pouch
- Substrate: Glass Bottle, Glass Jar, Pulp Carton, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
