Challenge: The challenge was positioning Otterspace as the ultimate tool for DAOs seeking to enhance their contributor experience, unleashing the power of DAO communities.

Client: Otterspace transforms the way DAOs works, by harnessing the power of communities in a simple, user-centric, and engaging manner. They offer a customisable, modular, and extensible platform that aims to activate DAO members and turn them into engaged contributors. With Otterspace, a new era of the internet by decentralised, autonomous, and community-owned principles is no longer a distant dream but an achievable reality.

Result: The result is an innovative, user-friendly website and branding that promotes Otterspace’s vision while also making DAO participation accessible for everyone. The successful rebranding has placed Otterspace at the forefront of the DAO ecosystem, paving the way for a more engaged, inclusive, and empowered internet.

Logotype: With a nod to retro coolness blended with a technical edge, we fine-tuned the logotype to echo Otti’s whimsical space journey, aligning it with the modern DAO ethos, making it a visual cue for effortless DAO exploration.

Colors: Our palette of warm, approachable colors mirrors Otterspace’s playful nature, turning the daunting DAO realm into an inviting adventure, seamlessly aligning with Otti’s space narrative.

Illustration: The playful otternaut illustrations narrate Otti’s cosmic tale, becoming the face of community and profile badges. This playful style underscores the brand’s lighthearted nature, making DAO management feel less of a chore and more of a jovial journey.