Ortensya its an essential oil brand that makes organic, vegan, and 100% natural oil products. It’s a luxury product targeting women of age 30+. The design encompassing the luxurious and exclusive aspect of the product as well as it’s natural properties.
The design reflects luxury and simple look with sans serif typography and drop symbol for the ortensya. The idea was tho bring Ortensya closer to luxury style and give the more fancy stylish look.
- Agency/Creative: Aleksandar Nofitoski
- Article Title: Ortansya Beauty Essential Oils Branding Aleksandar Nofitoski
- Organisation/Entity: In-house, Non Published Concept Design
- Project Type: Identity
- Agency/Creative Country: Macedonia
- Market Region: Europe
- Project Deliverables: Brand Guidelines, Brand Identity, Brand Strategy, Brand World, Branding, Graphic Design, Packaging Design, Tone of Voice
- Industry: Health Care
- Keywords: branding, brand identity, identity design, luxury, luxury design, gold, hair salon, art, design, logo, logo design, graphic design, packaging design