United Dutch Breweries | In-House Design Studio – Oranjeboom Beers of the World
To further strengthen the Oranjeboom brand we created a unique Brand Design for 4 new beers called ‘Beers of the World’. It’s a combination between the brands rich heritage and a contemporary look and feel. But most important it’s: A Tribute to Global Craftsmanship.Since its foundation in 1671, Oranjeboom has been curious about beer traditions all over the world. From the port of Rotterdam, we travelled many places to discover unique brews and flavours. Today, we present our favourite styles based on those recipes as Beers of the World. In the packaging, heritage meets trend, with names that reflects the brand’s rich history in shipping and the modern look and feel of craft beer. Enjoy!
CREDIT
- Agency/Creative: United Dutch Breweries | In-House Design Studio
- Article Title: Oranjeboom Beers of the World. A tribute to Global Craftsmanship
- Organisation/Entity: In-house Design, Published
- Project Type: Packaging
- Agency/Creative Country: Netherlands
- Market Region: Multiple Regions
- Format: Bottle
- Substrate: Glass
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