“Jacote Kids & Gifts is a children fashion knit house based in Russia. The brand is positioning on low-premium segment and produces clothes, accessories, toys and gift sets for kids. The basic phylosophy of the brand is contained into a slogan ‘World connection is knitted neatly’, which means that knitted threads, the sence of freedom and the knowing of limits, the cozy clothing and warm relationships are interlaced into a single story. Our task was to create the visual identity system and the concept for the packaging set.”
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Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation