OPEN design team created the identity, packaging design and advertisement language for Prigat’s new speciality combinations juices.
׳Boost׳ is a limited edition of 3 unique flavours of juice combinations that were created with a crowd of sophisticated 25+ year old, urban people in mind. A crowd that likes to enjoy life while doing good to their bodies.
OPEN, as Prigat’s design studio, is responsible for all packaging designs, and we had a pleasure combining bold colors and type for these minimalistic bottles.
Afterwards, we were asked to design and create the images for the advertisements that followed.
CREDIT
- Agency/Creative: OPEN
- Article Title: Open Creates Identity, Packaging Design and Advertisement for Prigat’s New Juices
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Israel
- Market Region: Middle East
- Project Deliverables: Graphic Design, Packaging Design, Research
- Format: Bottle, Sleeve
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
