Olive oil, often called the “Portuguese Gold,” is a product of centuries-old tradition in Alentejo, where vast olive groves and harvest rituals define the region’s cultural heritage. This packaging design draws inspiration from the Alentejo woman, particularly the iconic scarves and felt hats adorned with natural flowers, transforming these elements into the central visual language of the bottle.

The design process began with the careful selection of colors, patterns, and textures. Photography was translated into illustration, highlighting the elegance of the scarf and hat while maintaining a minimalist and refined aesthetic. Complementary graphic elements were subtly integrated to enhance balance and visual harmony, ensuring that every detail contributes to a cohesive, elegant design.

Production at VOX Artes Gráficas brought the concept to life with premium finishing techniques. Gold stamping, relief embossing, and precision cutting add depth, texture, and a tactile dimension that engages the senses. The interplay of light and shadow on embossed patterns emphasizes simplicity and luxury, creating a bottle that is as beautiful to touch as it is to view.

The final packaging celebrates both product and heritage. Every design choice, from motifs and colors to typography and finishing, reflects craftsmanship, elegance, and tradition. Holding the bottle becomes an experience that conveys the richness of Alentejo culture, transforming olive oil into more than a culinary product, a refined and contemporary cultural artifact.