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Oino Architecture-Studio

Oino Architecture-Studio

Oino Architecture Studio 2022

The primary objective of Oino Architecture Studio is to not only be an architectural firm but also a platform that resonates with clients sharing a common vision. The challenge was to create a visual identity that goes beyond mere aesthetics and encompasses the ethical values at the core of the brand.

Our focus was on crafting a brand that embodies simplicity and reliability, aligning seamlessly with the fundamental values we hold dear. The research and brainstorming stages played a pivotal role, involving the collection of keywords that define the brand – terms such as distinctive and distinguished. These were then transformed into a visual identity that not only exudes aesthetic appeal but also adheres to the principles of design, printing, and color theory. We went beyond the surface, delving into the core values and essence of the brand.

Inspired by the two options provided, our approach was to create a brand identity that not only speaks to the audience on a visual level but also communicates a sense of success and adherence to design principles. Our emphasis was not solely on surface-level considerations; instead, we took inspiration from the opposites, delving into the heart of the brand’s values.

This approach resulted in a visual identity that is not only aesthetically pleasing but also a true reflection of the brand’s ethos. By combining simplicity with reliability, we aimed to create a brand image that stands out in the competitive landscape and resonates with clients who value these core principles. This project is a testament to our commitment to going beyond the expected, capturing the essence of the brand, and delivering a visual identity that transcends the ordinary.

CREDIT

  • Agency/Creative: Yasser Elyamni
  • Article Title: Oino Architecture-Studio
  • Organisation/Entity: Freelance
  • Project Type: Graphic
  • Project Status: Published
  • Agency/Creative Country: Morocco
  • Agency/Creative City: Rabat-Sale
  • Market Region: Europe
  • Project Deliverables: Art Direction, Brand Design, Branding, Graphic Design, Logo Design, Visualisation
  • Industry: Real Estate
  • Keywords: logo, graphic design, branding, architecture

  • Credits:
    Brand-Visual Identity Designer: Yasser Elyamni

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