NotOnSunday Create New Identity and Packaging Design for Pinestone Tea
NotOnSunday were given the task of creating the brand identity and packaging for Pinestone Tea!
The tea leaves are compressed and dried in the same traditional way they have always done in China. This helps for ease of transportation and quantity. Pinestone Tea is compressed into singular coins, allowing for an easy brewing technique, which has also inspired us to create an organic circular shape for the packaging labels.
Pinestone Tea is all about tranquility, serenity and pure organic tea!
- Design Agency: NotOnSunday
- Organisation/Project Type: Agency, Published Commercial Design
- Article Title: NotOnSunday Create New Identity and Packaging Design for Pinestone Tea
- Brand / Project Name: Pinestone Tea Packaging and Branding
- External Design Credits: Creative Director Mike Willows, Creative Director Trev Townsend
- Strategic Deliverables: Research / Insight, Brand Naming, Brand World, Brand Strategy
- Design Deliverables: Packaging Design, Brand Identity, Identity System, Branding, Brand Creation, Graphic Design
- Location: United Kingdom
- Market Country: United Kingdom
- Market Region: Global
- Product Category: Beverages
- Consumer Packaging Format: Bag, Pouch, Tag, Tin, Tube
- Consumer Substrate / Material: Pulp Board, Pulp Carton, Pulp Paper