Nostalgic Packaging Design Series for the Limited-Edition Spices for fit, a traditional washing-up liquid. The aim was to transfer the scent driven product characteristics into an emotional and enchanting packaging visual. The brand’s history and traditional yet rejuvenated positioning considering, the design must ensure the expected product performance while, at the same time, expressing a fresh overall appearance.
The soft and scented hues of the lavish design will tempt to do all the dished by hand.
CREDIT
- Agency/Creative: Brandcouture
- Article Title: Nostalgic Design for an Edition for a Traditional Washing-up Liquid by Brandcouture
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Germany
- Market Region: Europe
- Project Deliverables: Illustration, Packaging Design, Tone of Voice
- Format: Sleeve
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation