Xavi Martínez Graphic Designer – Sala Equis
“ Sala Equis is a new cultural space created for film lovers. Here cinema, music, food, drinks and different kinds of culture events coexist on the same place. This unique space is born from the old “Cinema Alba” the last porn cinema in Madrid.
I was approached by Sala Equis to help them build a new brand identity as well as a website, visual communication, packaging and signage. Having old cinema billboard advertising and light boxes as a reference, I developed a playful and flexible system.”
CREDIT
- Agency/Creative: Xavi Martínez Graphic Designer
- Article Title: New Visual Identity for a New Cinema in Madrid
- Organisation/Entity: Agency Commercial / Published
- Project Type: Packaging
- Agency/Creative Country: Spain
- Market Region: Europe
- Format: Box
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
