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Mr. Gummy’s Keto + Vegan Ice Cream

Mr. Gummy’s Keto + Vegan Ice Cream

I scream, you scream, we all scream for ice cream! As a brand, Mr. Gummy is not just about ice cream; it’s about ushering in a new era of guilt-free indulgence, where the traditional frozen dessert experience undergoes a transformative makeover. In this narrative, we delve into the heart of Mr. Gummy, focusing on the innovative branding and packaging design concept brought to life by designer Aja Marie Johnson, @designartboard.

The frozen dessert market has seen its fair share of innovation over the years, but Mr. Gummy stands out for its unwavering commitment to redefining the boundaries of taste, health, and style. It’s not just about serving up delectable ice cream; it’s about crafting an experience that caters to the diverse dietary needs and preferences of today’s discerning consumers. In an age where keto and vegan lifestyles are on the rise, Mr. Gummy is setting the stage for a sweet revolution.

Every brand has a story, a personality, and a set of values that define its essence. Mr. Gummy is no exception. At its core, Mr. Gummy is about indulgence without compromise. It’s about making choices that honor dietary restrictions while satisfying the innate human craving for the sweeter things in life. Mr. Gummy embraces these principles and weaves them into its branding and packaging design with finesse. This philosophy shines through in every aspect of the branding and packaging. From the color palette to the choice of materials, every detail has been carefully curated to convey the essence of Mr. Gummy.
Welcome to the delectable world of Mr. Gummy, where ice creamy dreams meet conscious cravings.

CREDIT

  • Agency/Creative: Aja Marie Johnson
  • Article Title: Mr. Gummy’s Keto + Vegan Ice Cream
  • Organisation/Entity: Freelance
  • Project Type: Packaging
  • Project Status: Non Published
  • Agency/Creative Country: United States
  • Agency/Creative City: New York
  • Market Region: North America
  • Project Deliverables: Brand Creation, Brand Design, Packaging Design
  • Format: Cup, Wrap
  • Industry: Food/Beverage
  • Keywords: Ice Cream, Vegan, Keto, Colorful,

  • Credits:
    Creative Director: Aja Marie Johnson

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