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morillas – Cinco Jotas

morillas – Cinco Jotas

“Natural feels better: The focal point of these two exclusive pieces is based on the construction of a visual identity for the product where tradition, quality and craftsmanship meet. The “natural canister ” accompanies the launch of a variety of 100% Iberico Acorn-fed Cured Pork Loin, with a natural recipe without paprika. An innovative product in the world of Iberico products, made even more natural, in parallel with the traditional recipe that has been so successful for over 140 years.
The key has been preserving the traditional packaging format and breaking away from the norm with natural materials.
A new premiumness that revolves around naturalness, tradition and craftsmanship.”

CREDIT

  • Agency/Creative: morillas
  • Article Title: morillas – Cinco Jotas
  • Project Type: Packaging

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