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Minos Consulting’s Modern Visual Identity: A Blend of Science and Innovation

Minos Consulting’s Modern Visual Identity: A Blend of Science and Innovation

Minos Consulting has been an innovative key player, pioneering innovative solutions to complex challenges. Their firm belief is that human ingenuity, coupled with informed understanding, can unlock solutions to every problem.

Minos provide novel insight and solutions to any problem. The services that offer are to build strong strategies bolstered by technological development to develop and execute a solid custom solution to their partners in Healthtech, agriculture, medicine, and biotechnology.

Minos transcends the traditional boundaries of consulting.Rooted in the life sciences, we strive to provide novel and innovative solutions across a spectrum that spans agriculture, agronomy, healthcare, health technology, biotechnology and pharmaceuticals.

To visually represent their avant-garde identity, we developed a clean, modern aesthetic that reflects the sophistication and precision of their work. Their visual identity features light and elegant typography, combined with transparent 3D shapes that reference scientific samples, accompanied by macro-photographs that transform into abstract backgrounds that evoke a sense of discovery and innovation. This design choice reflects the complex and intricate nature of life science research, where every detail holds the potential for groundbreaking discoveries.

In addition, the Minos isotype is a powerful symbol that encapsulates the spirit of the brand. It combines the letter ‘M’ with a detailed and intricate pattern of shapes, symbolizing the complex and labyrinthine journey of scientific research. Just as navigating a labyrinth requires creativity and insight, Minos guides its partners through the complexity of life science challenges, offering clarity and solutions where others see only obstacles. Thanks to its innovative approach and commitment to pushing boundaries, Minos Consulting remains at the forefront of its industry, helping its clients find solutions to even the most complex and seemingly intractable problems.

CREDIT

  • Agency/Creative: Manonegra.Co
  • Article Title: Minos Consulting’s Modern Visual Identity: A Blend of Science and Innovation
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Colombia
  • Agency/Creative City: Cali
  • Market Region: North America
  • Project Deliverables: 3D Art, Brand Identity, Logo Design
  • Industry: Health Care
  • Keywords: Science,Branding,Transparent,Clean,3D

  • Credits:
    Creative & Art Direction, Graphic Design, 3D Art: Juan Camilo Castillo Perea

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