Metal Concept is a Brazilian company that offers engineering solutions, project design, and equipment manufacturing for various industries, including oil and gas, mining, and energy. With over 30 years of experience in the market, the company has a highly qualified team and state-of-the-art technology to ensure the quality and efficiency of its products and services.
The company provides engineering services from project conception to implementation and maintenance, as well as customized equipment to meet each client’s needs. Some of its key products include metallic structures to gas treatment units, pumping systems, and air compressors.
The Metal Concept’s commitment is to provide solutions that add value to its clients, always with a focus on innovation, quality, and sustainability. The company constantly seeks to update itself on new technologies and market trends, always aiming to meet the expectations and needs of its clients.
Recently, Metal Concept underwent a redesign process carried out by Brazilian Graphic Designer Igor Sá Fortes. The new design aims to modernize the company’s visual identity, with a cleaner layout, using more sober colors and impactful images. Using the colors yellow and gray, fire and metal are respectively represented to associate the company with its core and its client.
The new design reflects the company’s values, with a focus on innovation, technology, and sustainability, which are essential in today’s world. The use of sober colors like gray gives the brand a more professional and reliable image, while the use of yellow creates a sense of energy, optimism, and innovation.
The redesign is a great way to reinforce the company’s commitment to quality, efficiency, and innovation. It shows that the company is always looking for ways to improve and to offer the best solutions to its clients. By investing in a new visual identity, the Metal Concept is showing that it is a modern, dynamic, and forward-thinking company that is ready to face the challenges of the future.
The Metal Concept’s success is due to its ability to adapt to the market’s changing demands and its commitment to quality and innovation. With its highly qualified team and state-of-the-art technology, the company is able to offer its clients customized solutions that meet their specific needs.
In conclusion, Metal Concept is a company that has established itself as a leading provider of engineering solutions, project design, and equipment manufacturing. Its commitment to innovation, quality, and sustainability is reflected in its new visual identity, which reinforces the company’s values and its focus on meeting the needs of its clients. The redesign is a great way to show that Metal Concept is a modern and dynamic company that is always looking for ways to improve and to offer the best solutions to its clients.
CREDIT
- Agency/Creative: Igor Sá Fortes
- Article Title: Metal Concept by Igor Sá Fortes
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Brazil
- Agency/Creative City: São Paulo
- Market Region: South America
- Project Deliverables: Brand Design, Brand Guidelines, Brand Identity, Identity System, Logo Design
- Industry: Construction
- Keywords: branding, design, grey, yellow, industrial, industrial design, iron, metal, steel structure, visual identity
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Credits:
Igor Fortes: Igor Fortes