Mayday designs new sauce range for Inspired Dining

Mayday designs new sauce range for Inspired Dining

Mayday brings inspiration to the sauce sector with the launch of new brands, Inspired Dining and Inspired Vegan. Our aim at Mayday was to make a brand that would reference the founders farming heritage and make a difference within an often prescriptive sector. Creating a contemporary ingredients ‘landscape’ for the Inspired Dining range and a distinctive ‘veggie box’ device for Inspired Vegan, enabled us to establish a flexible, relevant and ownable system for the brands, as well as ensuring easy brand expansion in the future.

CREDIT

  • Design Agency: Mayday
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Mayday designs new sauce range for Inspired Dining
  • Brand / Project Name: Inspired Dining and Vegan Sauces
  • External Design Credits: Nicola Meiring - Illustrator
  • Strategic Deliverables: Brand Architecture, Research / Insight, Product Architecture, Brand Strategy, Tone of Voice
  • Design Deliverables: Packaging Design, Illustration, Brand Identity, Branding, Brand Creation, Graphic Design
  • Location: United Kingdom
  • Market Country: United Kingdom
  • Market Region: Europe
  • Product Category: Cupboard Food
  • Consumer Packaging Format: Box, Jar, Pouch, Tag
  • Consumer Substrate / Material: Glass, Glass Jar, Plastic, Pulp Board, Pulp Carton

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