Malavi, The Heir of the Light Hunter’s Secrets
Under bright sun of Lorestan, below wild oaks of Zagrus and in an intact nature, one of six big ancient treasures of the world is sitting. Kalmakare Cave with world-known statues and silver cups is still revealing its secrets in silence; in small drops falling into small pools and in astonishing figures on marble columns reminding the first inhabitants of Iran. Malavi Village sits near this mysterious treasure. It has a pleasurable climate with springs like glittering diamonds, and the song of Kashkan River passing by. It shines like a bright star in the wide land of Lorestan.
Lorestan has stories as old as history. It is like a galaxy extending throughout ancient Iran history. It reminds you of our most ancient ancestors who has engraved figures of their legendary creatures on bronze dishes to produce the most important face of Iranian art. The worshipers of Mithra lived fatefully under the starry ceiling of the night sky and they believed that the light overwhelms the darkness. The Brand of Malavi is inspired by these rich legends in search of the grandeur and origin of the perfume. It is to represent the eternal essence of this unique heritage in its perfumes. The name Malavi shows such an ambition.
Malavi sun is the figure surrounding Mithra, the friendship and wisdom goddess, in ancient drawings and stone figure. Malavi surrounds the shining sun with a sunflower at the center. It is a figure of the sun and concentric circles round it depicting the unbound universe. Malavi is born in such a grand area inspired by this infinite universe to create permanent endless memoirs.
- Agency/Creative: azadeh yaftiyan
- Article Title: Malavi Perfume Packaging Design
- Organisation/Entity: Freelance
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Iran
- Agency/Creative City: tehran
- Market Region: Asia
- Project Deliverables: Packaging Design
- Format: Box
- Substrate: Pulp Paper
- Industry: Fashion
- Keywords: Designer packaging-box design-
designer: azadeh yaftiyan