Lumière project is St. Branco’s first Beauty Project. A complete Branding project. Name, logo, visual identity and packaging. The project is based on exploring the beauty of women with themselves. That’s why, we called it, Lumière (light, in French). Logo and visual identity also explore the feminine environment, with elegant, delicate and clean features.
CREDIT
- Agency/Creative: Studio Branco
- Article Title: Lumière Branding – Bleza e Bem Estar
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Brazil
- Market Region: South America
- Project Deliverables: Brand Identity, Brand Naming, Brand World, Branding, Graphic Design, Illustration, Packaging Design, Product Naming
- Industry: Health Care
- Keywords: Beauty Care, Salon, Cosmetic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
