1HQ Singapore have created a strong visual identity for new to market brand, Little Blossom. Launching into the baby category within Asia and targeted at first-time mums with busy lifestyles, Little Blossom offers convenient options for little ones that are organic and nutritious. The brand is expandable and adaptable with future ambitions to grow beyond food.
Little Blossom believe in using organic, real foods to provide the best taste and source of nutrients for your little ones. That’s why their products are all natural, made with organic ingredients and containing no added sugar, salt or preservatives.
Little Blossom is specially curated for the SEA palette across a variety of localised flavours, with carefully selected ingredients and pairings to reap maximum health benefits. Keeping your young ones healthy, happy and their bellies full!
The produce is also sourced close to home, to help celebrate the flavours of Asia and to benefit local farming communities.
Focusing on what matters the most, 1HQ simplified the shopping experience with easy to understand and navigate packaging design – that’s both attractively versatile for the physical shopping aisle and also the Little Blossom online store.
CREDIT
- Agency/Creative: 1HQ Brand Agency (Singapore)
- Article Title: Little Blossom Organic Baby Food Packaging Design by 1HQ Singapore
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Singapore
- Market Region: Asia
- Project Deliverables: Brand Architecture, Brand Creation, Brand Identity, Branding, Graphic Design, Illustration, Packaging Design, Photography, Tone of Voice
- Format: Pouch
- Substrate: Plastic