Dorian – Liqueurs Delhaize
Belgian supermarket chain Delhaize requested us to design his new product line of liqueurs, whose image should directly represent and help distinguish the different flavors using an attractive and contemporary language.
The products are encoded by a big central letter, the initial that gives the name to each flavour, along with an illustration that presents the fruit variety. The result is elegant and attractive, easily identifiable in the supermarket shelves.
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Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation