“CJ IMPORTS has dedicated a new Crémant from Burgundy called CELANGE to New York trendy neighbourhoods. It was created by LINEA, the packaging design agency from the Spirits Valley and highlights French-style luxury. As a matter of fact, strong assertive codes such as the fleur-de-lys and the haute couture spirit are diverted. The labelling stands out through its modern and refined linear pattern alternating two key colours: Black for elegance and a pink skin tone for greediness and good living.”
CREDIT
- Agency/Creative: LINEA Agency
- Article Title: LINEA Agency – Célange Crémant de Bourgogne
- Project Type: Packaging
- Substrate: Glass, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
