Level Twenty Five Branding by Concept 22

Level Twenty Five Branding by Concept 22

Concept 22 – Level Twenty Five

Level Twenty Five is a contemporary mixed use events space, restaurant and bar, that sits proudly at the top of the Cube, a distinctive presence on the Birmingham skyline.Featuring a Veuve Clicquot Champagne bar, Haig Club Whisky room, Steakhouse by celebrity chef Marco Pierre White and a roof terrace with panoramic views, Level Twenty Five is a truly landmark destination.We set out to create a striking aesthetic with a stylistic mix of luxury and contemporary details. The design of the logo was inspired by the angular construction of the cube, and a nod to the city’s industrial heritage.