Leoishi ™ is a fictional brand for an oriental food restaurant, with a strong focus on home delivery.
The brand’s proposal is to be young, contemporary, at the same time selling the idea of a rich and pleasant oriental food. The project was initially presented to a client who ended up changing the direction of his brand, which made this project obsolete. For this reason, we put it here, because we believe it is a brand with a strong voice and positioning, which can be reused in a real project.
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CREDIT
- Agency/Creative: Navorsky Studio
- Article Title: Leoishi Oriental Food With a Twist
- Organisation/Entity: Agency, Non Published Concept Design
- Project Type: Identity
- Agency/Creative Country: Brazil
- Market Region: South America
- Project Deliverables: Brand Identity, Brand Naming, Branding, Research, Tone of Voice
- Industry: Food/Beverage
- Keywords: oriental,food,restaurant,delivery,brazil,rondonia,navorsky
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation