Jacson França Design Consulting – Lisi Cassol Consultoria de Imagem e Estilo
Lisi Cassol is an image and style consultant who works through empathy, so that her clients can get to know themselves and can understand how they feel better, thus choosing the way they dress and, consequently, learning how to deal with their own experiences as well.The development of the brand relied on the butterfly with an iconic symbol of transformation and the possibilities we can achieve with what we transform. The wings of the butterfly were drawn alluding, too, to the lotus flower as a symbol of self-knowledge.
CREDIT
- Agency/Creative: Jacson França Design Consulting
- Article Title: Learn to Love Yourself, Lisi Cassol Brand Design
- Project Type: Packaging
- Agency/Creative Country: Brazil
- Market Region: South America
- Industry: Human Resources
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
