“The purpose of this project was to create a brand identity, graphic and packaging design range for different flavors.
Zuc is a new brand for Organic fruit juice, a healthy and refreshing way in summer for young girls. We choose fruit with low calories like watermelon, melon and loquat. The shape of the bottle is inspired by the organic forms of the fruits. ”
CREDIT
- Agency/Creative: Laia Fusté & Miriam Vilaplana
- Article Title: Laia Fusté & Miriam Vilaplana – ZUC (Student Project)
- Project Type: Packaging
- Format: Bottle
- Substrate: Glass
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
