This beer is a product of collaboration of two craft breweries: RazBeerbriga and BeerCuz, both from Novi Sad, Serbia. It’s a special limited edition, created for the Holiday season.
Inspiration for this design comes from the name of the product. Hoppy Trinity is obviously a playful wordplay on Holy Trinity, being that three types of hops ( Citra, Simcoe and Mosaic ) are used here. The whole illustration is created in the manner that should reflect that name and the meaning behind it, with angels, saints, banners and the “hoppy” dove above all of it.
To celebrate the winter holiday festivities, RazBeerbriga & BeerCuz call upon the wondrous power of 3 to evoke an immensely joyous and enjoyable brew – The Hoppy Trinity! Harkening back to the legendary powers of triumvirates past, we have brewed a magnificently potent potion that brings together in wondrous unison the most glorious trio of hops – Citra, Simcoe, and Mosaic – in all their mythically delicious splendour and in blissfully prodigious amounts! Bolstering this divinely hoppy exultation are three of the most renown and choicest malts – Pilsner, Pale Ale, and Munich. Together, these exalted ingredients combine in a beer of epic proportions – a Triple IPA with a whopping 9% ABV bursting over in flavours of intense citrus, exotic spice, and piney incense that will have you singing its praises and merrymaking to the greatest heights of the holiday season – thrice over!!! Cheers, Salud, and Ziveli!!!
- Agency/Creative: Widakk Design
- Article Title: Label Design for The Hoppy Trinity Triple IPA, Designed by Widakk Design Studio
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Serbia
- Agency/Creative City: Novi Sad
- Market Region: Europe
- Project Deliverables: Packaging Design
- Format: Bottle
- Substrate: Pulp Paper
- Industry: Food/Beverage
- Keywords: beer, label, design, packaging, craft
Graphic design: Widakk Design