Barrio Logan, an old neighborhood in San Diego, California with strong Mexican roots, where art and culture breathe in its streets, is La Gloriosa.
We were commissioned to create the identity of development. Our proposal seeks to bring a new vision of Mexicanness to the new and old neighbors of the barrio.
CREDIT
- Agency/Creative: Cherry Bomb Creative Co.
- Article Title: La Gloriosa Vecindario Vivo
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Mexico
- Market Region: North America
- Project Deliverables: Brand Creation, Brand Experience, Brand Identity, Brand Naming, Branding, Graphic Design, Identity System, Research, Tone of Voice
- Industry: Construction
- Keywords: Real Estate, Branding, Mexico, Apartments, San Diego, Chicano, California, Diva, Vintage, Mexican, Pink,
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation