La Bourgeoise Sérigraphe: The quick brown fox jumps over the lazy dog!
Nestled within the bustling arts scene of Montreal, La Bourgeoise Sérigraphe proudly stands as an artisanal haven of screen printing excellence. As part of its commitment to modernization while preserving its timeless craft, the workshop has embarked on a transformative journey, unveiling a striking new printer’s logo and brand that encapsulate the very essence of the art of printing.
At the core of this rebranding endeavor lies a logo that pays homage to the origins of screen printing. Drawing inspiration from Gothic typography, a style steeped in historical significance, the workshop’s new emblem effortlessly bridges the gap between tradition and contemporary design. It’s a visual narrative that reverberates with echoes of heritage while firmly establishing itself as a symbol of relevance in the modern creative landscape.
To anchor the brand firmly within today’s dynamic graphic universe, a palette of bright and vibrant colors has been meticulously selected. These colors are not merely decorative; they serve as a reflection of La Bourgeoise Sérigraphe’s innovative and forward-thinking approach. They infuse each creation with vitality, mirroring the passion and creativity that are at the core of the workshop’s craftsmanship.
This newfound elegance and clarity in branding extend beyond the workshop’s physical space to grace every production bearing its name. The brand’s visual identity is now an unmistakable emblem of quality and distinction, reinforcing its recognition among clients and enthusiasts. Be it a printed poster, a textile design, or any other artistic creation emerging from La Bourgeoise Sérigraphe, the brand’s imprimatur is an unequivocal symbol of artistry and craftsmanship.
However, the journey towards a revitalized identity doesn’t halt at visual elements alone. La Bourgeoise Sérigraphe has ventured into the digital realm with a dynamic and inviting website. This online platform offers visitors a seamless and immersive experience, inviting them to delve into the captivating world of screen printing and to unravel the workshop’s intricate creative process.
The website functions as a virtual gallery, proudly displaying the workshop’s illustrious portfolio of achievements. It invites visitors to witness the metamorphosis of ideas into vibrant prints, granting them an intimate understanding of the meticulous techniques employed by the artisans. This immersive journey demystifies the art of screen printing, making it accessible and engaging for all.
In conclusion, La Bourgeoise Sérigraphe’s unwavering dedication to its craft is manifest in every facet of its rebranding odyssey. From the captivating new logo to the vivacious color palette and the immersive website experience, the workshop has successfully harmonized tradition with innovation. It stands as a testament to the enduring allure of screen printing, where age-old techniques blend harmoniously with the ever-evolving canvas of creativity. La Bourgeoise Sérigraphe invites you to explore this enchanting world, where artistry flourishes, and innovation takes center stage.
- Agency/Creative: Studio Byebye Bambi
- Article Title: La Bourgeoise Sérigraphe Visual Identity
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Canada
- Agency/Creative City: Montréal
- Market Region: North America
- Project Deliverables: 2D Design, Art Direction, Brand Creation, Brand Design, Brand Identity, Brand Redesign, Branding, Creative Direction, Editorial Design, Graphic Design, Identity System, Logo Design, Type Design, Typography, Web Design
- Industry: Professional Services
- Keywords: Printer mark, Branding, logotype, Visual identity, screen printing, graphic design
Art Director: Frederic Estimbre