Kleen and Tidy represents more than a standard cleaning service; it’s a visionary brand committed to reshaping the concept of cleanliness in Nigeria. Through meticulous standards and a nuanced understanding of hygiene and environmental responsibility, the brand brings a refined approach to maintaining both residential and commercial spaces. This forward-thinking agency is dedicated to redefining what it means to keep a space pristine, merging attention to detail with a holistic view on wellness and eco-consciousness.
Their services span a comprehensive suite that includes Residential Cleaning, Commercial Cleaning, Pest Control, and Sofa Laundry, each tailored to meet the unique needs of clients seeking a seamless, elevated cleaning experience. Kleen and Tidy integrates environmentally friendly products and sustainable methods to ensure each service not only enhances space but also aligns with broader commitments to health, ecological balance, and long-term sustainability.
My vision with Kleen and Tidy was to create a brand identity that resonates with the ethos of purposeful, bold, transformative cleaning—cleaning that extends beyond surface aesthetics to inspire a lifestyle of cleanliness, health, and environmental stewardship. From the logo to each touchpoint, every detail of the brand is crafted to reflect professionalism, reliability, and a dedication to quality that clients can trust.
Kleen and Tidy is setting new standards in the cleaning industry, redefining everyday cleanliness as an essential element of well-being, where a spotless environment meets sustainability.
CREDIT
- Agency/Creative: Paul Bassey
- Article Title: Kleen and Tidy Brand Identity by Paul Bassey
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Nigeria
- Agency/Creative City: Lagos
- Market Region: Africa
- Project Deliverables: Brand Design, Brand Identity, Illustration, Logo Design, Motion Graphics
- Industry: Professional Services
- Keywords: Blue Cleaning Nature Eco-friendly Green Personal Hygiene Environmental sanitation Commercial cleaning
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Credits:
Brand Identity Design: Paul Bassey