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Khalid El Wakiel Creates Brand Identity for Fashion Brand Elle

Khalid El Wakiel Creates Brand Identity for Fashion Brand Elle

Brand identity for a fashion brand which was born out of a personal story and built as a fashion brand for a thorough, aesthetic, and clean target audience.

Elle is a modern, vibrant, sophisticated women’s clothing brand full of contrast. The logo reflects the sophistication and boldness of the brand. The logo reflects the beauty and personality of the person who owns his products. The logo also shows the four letters, made up of two reflected, making it clear that it is the owner’s woman. The word
Elle also means grandeur and luxury, and this is what distinguishes the logo.

The colors used reflect the brand’s lively and youthful personality. The green color reflects a dimension that indicates poise, tact, and stability. It is a bold color. It is also the color of friendship, self-growth, and serenity. Accordingly, the color green was chosen to represent the brand to reflect those sentiments of the target audience.

All of these things inspired us while we were working on the logo and after making a strategy and setting an action plan, The branding process began with logo design and then decomposition into branded graphic language we started after several many attempts and reached a satisfactory result for us and the client.

Brand identity for a fashion brand which was born out of a personal story and built as a fashion brand for a thorough, aesthetic, and clean target audience.

Elle is a modern, vibrant, sophisticated women’s clothing brand full of contrast. The logo reflects the sophistication and boldness of the brand. The logo reflects the beauty and personality of the person who owns his products. The logo also shows the four letters, made up of two reflected, making it clear that it is the owner’s woman. The word
Elle also means grandeur and luxury, and this is what distinguishes the logo.

CREDIT

  • Agency/Creative: Khalid El Wakiel
  • Article Title: Khalid El Wakiel Creates Brand Identity for Fashion Brand Elle
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Egypt
  • Agency/Creative City: Cairo
  • Market Region: Middle East
  • Project Deliverables: Brand Identity, Branding, Logo Design, Type Design, Typography
  • Industry: Fashion
  • Keywords: fashion. design. modern. logo. logo design. branding

  • Credits:
    Designer: Khalid El Wakiel

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