• Project

  • Region

  • Industry

Keen Brand Identity by Zeal Studio

Keen Brand Identity by Zeal Studio

Contemporary Glass Art for Inspired Living

Introducing Keen, a company dedicated to transforming living spaces into captivating havens through their expertise in contemporary glass art. As a well-known brand in the field, they specialize in crafting mesmerizing glass designs that redefine the aesthetics of homes. Their curated collection, masterfully created by a team of skilled artisans and visionary designers, ranges from vibrant stained glass windows to captivating minimalist sculptures.

Each Keen piece reflects their commitment to quality, craftsmanship, and innovation. Their curated selection appeals to art enthusiasts and those seeking unique living spaces. Meticulously designed glass artworks harmonize with diverse interiors, sparking conversations and inspiring creativity. Their core dedication is transforming spaces into captivating expressions. Be it a cozy living room or elegant dining area, their contemporary glass art transcends the ordinary, evoking beauty and wonder.​​​​​​​

The logotype showcases glass fragments that evoke the brand’s essence. Keen’s designs are adaptable and visually appealing, reminiscent of glass, and they foster creativity. The shattered glass effect epitomizes their approach to transforming ordinary spaces into riveting works of art. It signifies their unwavering commitment to innovation, refinement, and pushing boundaries. Like glass, Keen’s artistry evolves, continually redefining contemporary homes with its allure.

We chose Azeret as Keen’s primary typeface for its blend of bold elegance and unique flair. This choice reflects their commitment to contemporary glass art that communicates both creativity and clarity, aligning perfectly with their brand identity.

We have carefully curated these colors to represent an innovative approach of Keen. Dark Purple represents creativity, while Pale Lavender signifies elegance, Tart Orange embodies passion, and Violet Blue reflects mystery. These colors together embody Keen’s artistic philosophy, which is dedicated to imaginative and boundary-pushing glass artistry.

CREDIT

  • Agency/Creative: Zeal Studio
  • Article Title: Keen Brand Identity by Zeal Studio
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Bahrain
  • Agency/Creative City: Manama
  • Market Region: Global
  • Project Deliverables: Brand Guidelines, Brand Identity, Motion Graphics, Web Design
  • Industry: Retail
  • Keywords: Art & Decor, Decor, Custom Art, Glass

  • Credits:
    Design Director: Mubeen Qassim

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
5
Good
Vote
6
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
6
Good
Vote
5
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
7
Good
Vote
4
Bad
Vote
0