Kanab Luxurious Furniture | Branding
Brand Identity, Logo Design, Packaging, Art Direction
Kanab Luxurious Furniture is set to make a grand entrance into the market with the unveiling of its showroom, catering to both individuals and interior designers. In preparation for this significant milestone, the company has meticulously crafted its brand identity to establish a striking and memorable presence. Kanab’s brand manifesto is eloquently articulated through two distinct signatures: one promotional and the other corporate. This dual approach positions Kanab as the ultimate “luxury furniture partner,” embodying both elegance and professionalism.
Central to this rebranding effort is the intricate design of the letter K in the new logo. This design is not merely a letter but a versatile graphic element that can stand alone or be seamlessly integrated into the brand’s visual framework. This versatility allows for the creation of sophisticated and dynamic compositions, reinforcing Kanab’s commitment to luxury and quality.
The branding extends beyond the logo to encompass packaging, art direction, and overall visual identity. Each element has been thoughtfully designed to reflect Kanab’s dedication to excellence and attention to detail. The packaging is not only functional but also a statement of the brand’s luxurious nature, ensuring that every customer interaction is a memorable experience.
Art direction plays a pivotal role in Kanab’s branding, with a focus on creating visually stunning and cohesive presentations. Whether in promotional materials or within the showroom itself, every detail has been curated to convey the brand’s core values of sophistication, luxury, and exclusivity.
As Kanab Luxurious Furniture prepares to welcome its clientele, the company’s refined brand identity promises to captivate and inspire. The seamless integration of the letter K into various aspects of the visual identity underscores the brand’s innovative approach. This strategic branding effort positions Kanab as a distinguished and desirable name in luxury furniture, ready to leave a lasting impression on the industry and its discerning customers.
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CREDIT
- Agency/Creative: Amjad Battal
- Article Title: Kanab Luxurious Furniture’s New Identity by Amjad Battal
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: United Arab Emirates
- Agency/Creative City: Dubai
- Market Region: Global
- Project Deliverables: Brand Design, Brand Identity, Branding
- Industry: Manufacturing
- Keywords: furniture - home - modern - arabic - luxury - textile - branding - brand identity - visual identity - brand
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Credits:
Branding Designer: Amjad Battal