Kaktos Living was founded in 2020 by Christian and Christian. They have been following their passion for unusual plants like succulents, cacti, and tillandsias but also for simple, beautiful and practical housewares for more than ten years. Their mission is to travel the world and find a functional, modern design to improve people’s everyday life.
The finest organic cotton from India, glassware from Turkey, and exceptional ceramics from Portugal are just a few examples of the origin of unique pieces that you can find in the Kaktos online store. Kaktos is about personal relationships with suppliers and clients. They are curious, and as their clients, they love to discover unusual and beautiful artifacts.
With our brand identity, we wanted to express their core values and exceptional approach. We are all part of wonderful nature and that’s why we are different, extraordinary, and weird. The monogram is built with a scalable grid to create as many versions of the K as possible. The aim is to symbolize the variety of plants and artifacts and how each person can find the one with which they feel identified.
CREDIT
- Agency/Creative: Transatlantico Studio
- Article Title: Kaktos Living Brand Identity
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Poland
- Agency/Creative City: Warsaw
- Market Region: Europe
- Project Deliverables: Animation, Brand Design, Brand Guidelines, Brand Identity, Branding, Graphic Design, Identity System, Logo Design, Tone of Voice
- Industry: Retail
- Keywords: #Lifestyle #decoration #plants #nature #branddesign #identitydesign
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Credits:
Creative Director: Sebastian Mojsa
Graphic Designger: Barbara Woinski