K9 Design Creates New Cookies Packaging Design
Our client, Ding Li Feng – From the production to the sales, we conducted a series of the brand image of the packaging design.
We plan and developed a concept of an unconventional Chinese gift box, introducing a trendy and recognizable packaging design to target the Western and Young Asian markets.
The visual of the packaging design is based on the simplified analysis of plant elements to emphasizing the nature and the value of the ingredients by making the product. To enhance the visual, we used contrast color to bring out the vision between packaging and gift/collections. As a decorative, we also use gold stamping to bring out the 3D vision as well as a highlight of the gift box. We aim to distribute the unique but artistic packaging design.
- Design Agency: K9 Design
- Organisation/Project Type: Agency, Published Commercial Design
- Article Title: K9 Design Creates New Cookies Packaging Design
- Brand / Project Name: Ding Li Feng Gift Box Packaging Design
- External Design Credits: Creative Director Kevin Lin , Designer Kevin Lin & Ya Fei Yang , Photographer Férguson Chang
- Strategic Deliverables: Brand Architecture, Research / Insight, Brand World
- Design Deliverables: Packaging Design, Branding, Brand Creation, Graphic Design
- Location: Taiwan
- Market Country: Taiwan
- Market Region: Asia
- Product Category: Snack Food
- Consumer Packaging Format: Jar, Wrap
- Consumer Substrate / Material: Plastic, Pulp Carton, Pulp Paper