Arabic Flavor in America | The Qahwa Coffe House
Welcome to The Qahwa where every sip is a celebration of flavor and comfort!
At The Qahwa, we take pride in crafting the perfect cup of coffee for you, ensuring a delightful experience with every visit.
Our passion for coffee is reflected in each carefully selected bean, roasted to perfection to enhance its rich and distinctive flavors.
The Qahwa is an American café with an Arab soul.
Its mission is to immerse each guest in the rich and historic tradition of authentic Arabic coffee.
The Qahwa offers a space for people to gather, collaborate, share ideas, or simply relax and enjoy their Qahwa.
Blending traditional Middle Eastern brewing techniques with modern sensibilities to create a unique and memorable coffee experience is the core pillar of The Qahwa.
Amid the fast-paced routine of American life, this brand emerges as a cultural refuge a place where design speaks to time, aromas awaken memories, and every visual detail carries meaning: to keep a heritage alive and build bridges to the present.
It is in this context that the visual identity comes to life through bold and traditional forms, with earthy and subdued tones evoking deserts and spices.
The graphic symbol, inspired by the coffee bean itself, echoes a spirit of community, spirituality, and unity.Just as a point of curiosity:
Coffee traces its origins to the Arab world, specifically Yemen in the 15th century. From there, it spread to Mecca, Cairo, Damascus, and eventually to the rest of the world.
The Arabs were the first to cultivate, brew, and socialize around coffee they quite literally created the coffee culture as we know it today.










CREDIT
- Agency/Creative: Jons&Brands
- Article Title: Jons&Brands Reimagines The Qahwa as a Cultural Bridge Between Arabic Heritage and American Coffee Culture
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Brazil
- Agency/Creative City: Santa Rosa
- Market Region: North America
- Project Deliverables: Advertising, Art Direction, Brand Creation, Brand Design, Brand Identity, Packaging Design, Pattern Design
- Industry: Food/Beverage
- Keywords: Coffee, Coffeeshop, Drink, Café, Brand, Visual Identity, Logotype, Packaging
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Credits:
Diretor Criativo: Jonatas De Barros