Saviore is a multicultural hair care company dedicated to providing well-being, self-esteem, and self-confidence to its clients. Our commitment is to offer high-quality products, ensuring that their hair always looks beautiful and they feel good about themselves. We constantly strive for innovation, providing a unique shopping experience and cultivating values such as commitment to quality, transparency, and delivering unique and innovative products.
The name Saviore is inspired by a small Italian town, incorporating the essence and beauty of this place into our visual identity. Using the aerial image of the town, we traced every detail, transforming it into a unique visual element that permeates the entire brand identity. Thus, the town of Saviore becomes not only the cradle of inspiration but also a symbol present in every aspect of the project.
CREDIT
- Agency/Creative: Itamarzão
- Article Title: Itamarzão Reimagines Saviore’s Multicultural Hair Care Brand
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Brazil
- Agency/Creative City: Florianópolis - SC
- Market Region: South America
- Project Deliverables: Animation, Brand Architecture, Brand Creation, Brand Design, Brand Experience, Brand Guidelines, Brand Identity, Brand Mark, Brand Naming, Brand Redesign, Brand Strategy, Brand Tone of Voice, Branding, Design, Graphic Design, Icon Design, Illustration, Logo Design, Typography
- Industry: Beauty/Cosmetics
- Keywords: Visual Identity, Packaging, Branding, Cosmetics, Brand Identity, Cosméticos, Skincare, Product Design, Graphic Designer, Logo Design, Logotype, Design, Embalagem
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Credits:
Designer: Itamar Silva Junior