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Ishak Oukaci’s Branding for Your Academy Transforms Language Learning Into an Inspiring Journey

Ishak Oukaci’s Branding for Your Academy Transforms Language Learning Into an Inspiring Journey

About Your Academy:
Your Academy is a school that specializes in teaching languages such as English, French, and Arabic. It aims to elevate the level of education by moving away from traditional methods to modern and advanced approaches, making language learning an enjoyable and engaging experience. The academy provides high-quality lessons and curricula that meet excellent standards, helping learners reach their desired proficiency levels while fostering a love for language learning. Additionally, it strives to change society’s perception of language learning and highlight its importance across different ages and goals.

Brand Goals:
Be the leading language education school known for its focus on the quality it offers and its modern and distinctive methods and that its students are the real proof of the fruits of the efforts offered by the academic staff and the unique experience they enjoy.

Brand Story
This world shows us that learning languages increases in importance by the day with different ages and appropriate ones. Parents want to ensure that their children receive the most suitable learning trade for them. Students and employees are also looking for the right place to learn languages practically and realistically that helps them reach their goals.

Amidst these needs, Your Academy has developed to transform the experience of learning languages into a fun and inspiring adventure for everyone who seeks to realize the dream of communicating in a new language and using it in their daily life and to remove fears for parents because of the responsibility of choosing the right medium to teach their children and ensure that their children are always in the right place.

So Younes, the founder of the Academy, was able to provide the right place to learn languages for his respected audience and convey his well-known and documented experience with the fruits and levels of their attendees.

Brand Mark:
We wanted the logo to show the letter Y, which is very important as it is the first letter of the name of the academy and the name of the founder, as well as the favorite color of the founder and the brand, in addition to the hexagonal shape, which was strongly requested by the client to clarify working as a team and always cooperating.

Here was the challenge, as I tried many ideas and sketches to find an idea that includes the hexagonal shape, but is not completely boring. We also included the shape of the bird, which suggests the student’s sophistication and his flight in the sky of learning and science, and the graduation cap, which is considered the conclusion of his path with the academy, one of his highest goals.

Brand Tagline:
Your Academy, Your Place To Learn

This Tagline conveys a clear and engaging message. It reflects the idea that school is the ideal place for students to learn languages, where they feel a sense of belonging and welcome. Frequent use of the word “your” enhances the feeling of personalization and distinction, making students feel like the school is truly theirs. This phrase also reflects the care and attention that the school provides to its students.

CREDIT

  • Agency/Creative: Ishak Oukaci
  • Article Title: Ishak Oukaci’s Branding for Your Academy Transforms Language Learning Into an Inspiring Journey
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Algeria
  • Agency/Creative City: Algiers
  • Market Region: Africa
  • Project Deliverables: Art Direction, Brand Design, Brand Identity, Brand Mark, Brand Strategy, Branding, Logo Design
  • Industry: Education
  • Keywords: branding, education, learning, languages, knowledge, brand identity, logo design

  • Credits:
    Brand Identity Designer: Ishak Oukaci

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