Officina Grafica – Imperiale
Maremma is a tough land made by men and where bulls can become legends.Like “Imperiale” the bull that give the name to this gin and who fought for his freedom and escaped from a fair in Florence in the ’30s.The label is printed on both sides in order to make to the packaging the desired connection between the animal and the land. A double history contained on a single sheet of paper.This Gin want to be an homage to Imperiale’s strength and will, so similar to the land where he was born and raised.
CREDIT
- Agency/Creative: Officina Grafica
- Article Title: Imperiale, Maremma Spirit
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Italy
- Market Region: Europe
- Format: Bottle
- Substrate: Glass
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation