At iframe design studio, we are thrilled to present our latest project: a series of natural jams crafted from the finest Greek fruits. Our mission was to create packaging that not only protects and preserves the product but also elevates the brand, making it stand out on the shelves.
Illustrations: Bringing Nature to Life
At the heart of our design are hand-drawn illustrations that capture the essence of the Greek countryside. Each jar features a unique illustration that represents the natural and artisanal quality of the jams. These illustrations add a touch of artistry and invite customers to experience the beauty and richness of Greece in every spoonful.
Bold Typography: Making a Statement
We believe that packaging should speak to the consumer, and our bold typography does just that. The striking fonts we’ve chosen are not only eye-catching but also convey the premium quality of the product. Each label is designed to be easily readable, ensuring that the product’s name and key features are prominently displayed. This clarity in design helps in building brand recognition and trust.
Vibrant Colors: Catching the Eye
Our use of vibrant colors is a deliberate choice to attract attention and create a memorable visual identity. Each flavor is represented by a specific color palette, making it easy for customers to identify their favorite jams at a glance. The bright, cheerful colors reflect the natural and fresh ingredients used in the jams, enhancing their appeal and emphasizing their health benefits.
CREDIT
- Agency/Creative: IFRAME Design Studio
- Article Title: iFrame Design Studio Creates Orifrum Greek Natural Fruit Jam Packaging Design
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Greece
- Agency/Creative City: IOANNINA, GREECE
- Market Region: Europe
- Project Deliverables: Packaging Design
- Format: Jar
- Industry: Food/Beverage
- Keywords: jam, packaging design, illustrations
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Credits:
CREATIVE DIRECTOR: Stefanos Evangelou
GRAPHIC DESIGNER/ILLUSTATOR: Thodoris Nikolopoulos
GRAPHIC DESIGNER: George Chalkidis