We have developed a clean, minimalistic personality for a company engaged in the decoration of facades and interiors made of fiberglass concrete. This material perfectly imitates the texture and the smallest details of any surfaces, while it is very durable and moisture resistant.
DECOGUIDE helps its customers to create not only technical solutions. It also helps convey a certain mood and atmosphere.
Creating architectural forms is an art. Strict concrete submits to an elegant form. The brand concept is based on the idea of transmitting light shade. Monochrome transmission of the shape of objects allows you to focus on the volume and relief, texture of the material. This is the basis for the entire identity and atmosphere of the Decoogide brand.
- Agency/Creative: around.group
- Article Title: Identity for a Manufacturer of Fiberglass Concrete Architectural Elements
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Russia
- Market Region: Europe
- Project Deliverables: Brand Architecture, Brand Identity, Branding, Tone of Voice
- Industry: Construction
- Keywords: BRANDING IDENTITY LOGO LOGOTYPE DECOR CONCRETE GRAY PACKAGING INTERIOR FACADE